Job Spec: Job Title: Content Creator/Writer/Manager Responsible To: Chief Marketing Officer Location: Cheshire Sector: Recruitment Consultancy/Sales Training Development Company (Apprentice Academy), professional services Base Salary: To £30k base, depending upon experience
Are you talented at creating content? Do you have proven ability to produce persuasive content? DO you live & breathe social media?
Job Description: * Impact of the role within the business: You will be required to drive the communications engagement and output for a market leading B2B brand, across a diverse mix of channels with a special focus on Linked-In. * Development of the role: The successful candidate will manage the online brand and visibility to potential clients as the client portfolio continues to expand on an international level. * Responsibilities: The production of content for senior management new client contact with a persuasive tone. Creating and managing B2B Email marketing campaigns, SEO optimisation and producing content online for social media platforms primarily Linked-In. * Skillset required:
Proven experience in creating successful integrated communications campaigns in a B2B environment. Strong knowledge of Key Platforms across social media including LinkedIn Solid content writing skills which is business credible in style, minimum 5 years Strong understanding of all marketing communications, (advertising, PR, social media, e-marketing, brochures and web) Understands key KPI metrics in social media channels, and practised in creating and executing engaging content which has significantly increased audience and participation Good understanding of content production in line with the audience. Experience working with agencies is highly advantageous, as is experience in creating SEO driven output.
