Senior CRM Executive

Posted 17 June 2021
Salary Negotiable
LocationEngland
Job type Full time
Discipline Marketing Digital
Reference13029_1623941670
Contact NameLorna Meredith

Job description

Senior CRM Executive - FMCG - North West/Remote

My client is a highly innovative and rapidly expanding FMCG brand. Ranked number 1 in the UK in their sector they are looking to grow considerably on an International basis over the next couple of years. This is an exceptional opportunity to be part of and drive that growth.

Reporting into the Digital Manager, the Senior CRM Executive will drive the delivery of the brand message to customers, keeping them engaged and forming lasting relationships. You will ltake ownership, create maintain, and optimise customer journeys as part of the marketing automation program. You will create, maintain, and continuously improve a calendar of scheduled campaigns and tactical activities.You will manage all CRM related activities driving innovative ideas and solutions to customer requirements. This is an exciting opportunity to progress your career and develop into a more senior role within a rapidly expanding function and business.
The successful candidate
*A Background in CRM gained in a Consumer focused or Retail businesses, either in-house or agency.
*Exceptional attention to detail; strong data analysis skills and experience with Google Analytics & Excel.
*Experience of Customer Engagement Tools
*Experience of managing budgets, CRM calendars and external agencies.
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