Job Title: Head of Digital Reports to: MD Business: SME Consumer Business Direct Report: 4 - 5 Location: Lancashire Salary: £55k- £65k + bonus + benefits Environment: Mid size, B2B & B2C Environment
Job Description includes but not limited to:
*Being a Brand Ambassador for the business *Bringing products to market against strong more established competitors *Responsible for key technical digital projects *Introduced new acquisition channels *Brought in paid media success plan including; oEconometrics and Media Mix Modelling *Responsible for various digital analytics projects including; *Working closely with Senior Management and the GM
Experience & Skillset:
Background with experience regarding product push online & on the high-street
Solid experience in Product Marketing
Proven experience & confident in dealing with senior stakeholders
