Digital Marketing Executive

Location Warrington, Cheshire
Job Type Full time
Salary £25000 - £30000 per annum
Contact Susannah Tavartkiladze
Call Susannah
Email email Susannah
Reference ST88747_1581956335

Job Title: Digital Marketing Executive
Business: Energy
Location: Warrington
Base Salary: To £30k

Type of role:

Focus of the role: Delivering digital multi-channel marketing campaigns across all sectors within the business in both B2C and B2B markets. Develop PPC and SEO and web content to improve results and other brands improved performance online.

Responsibilities include but not limited to:
*Assisting the E-Commerce Manager and Marketing Managers with all digital requirements to deliver multi-channel campaigns including e-commerce, email, PPC, SEO and web content for campaigns
*Working with the e-commerce and development managers to help maintain a variety of CMS systems including updating content across sectors and other business functions including regulatory functions utilising platforms such as Sitefinity, WordPress and Magento
*Working with agencies to develop SEO and PPC strategies across our various brands for both B2B and B2C audiences that support emerging products, seasonal campaigns, acquisition and retention programs
*Develop Social Media strategies to build communities and links to websites and help build the brands
*Accountable for the monitoring of review scores online
*Help improve the customer journey/experience through all digital channels to give customers choice of channel and how they communicate with us either online or offline
*Ensure that the customer requirements are met in a friendly, professional manner at all times

Skills required:
Proven experience in SEO & PPC and campaign work (B2B & B2C)