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Find out the latest industry insights and news from the Team at Adam

Leveraging User Generated Content

13 Nov 2018

Over 15 million people watched the Stranger Things 2 premiere. How did the show get so many fans? The show’s irrefutably likeable characters and hair-raising storylines had something to do with it. But, if we look closer, we see how Netflix harnessed its user-generated content (UGC) to amass a following larger than the population of […]

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Conversational Marketing: A Beginner’s Guide

16 Oct 2018

Is traditional marketing on its last legs? We blast emails to faceless entities on a list asking them to sign up for our offerings. We receive enquiries for sales to follow-up days later. We do this in spite of a better approach. Tactics that employ technology to automate lead qualification and obliterate the need for […]

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Changing Jobs May Not be The Best Idea…Just Yet

9 Oct 2018

Just about every morning you wake up to the shrill sound of your alarm signalling the beginning of another 9-hour day in a job you hate. And it’s seriously getting you down. You’re not alone. In fact, the UK has one of the lowest workplace satisfaction levels in the western world. Which is perhaps why […]

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Should You Have a Mentor?

19 Sep 2018

Many greats of our time wouldn’t be where they are today without a mentor leading them through the dark. “If I have seen further it is by standing on the shoulders of giants.” — Isaac Newton Mentors help build dynamic organisations with sustainable futures, staffed by passionate and motivated new talent. And they can change […]

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The Changing Face of Marketing Director Recruitment

29 Aug 2018

Marketing isn’t what it used to be. Gone are the days of campaigns that rely on guesswork. Today, Marketing Directors/Chief Marketing Officers (CMOs) have the technology and data needed to paint a vivid picture of their impact. They can demonstrate their ROI in the boardroom; real and impressive figures solidify their credibility. As a result, […]

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A Day in the Life of a Product Owner

8 Jun 2018

Wherever you look, digital products are popping up: banks, universities, retailers, gyms; everyone’s got one. And that’s thanks, in part, to the product owner role that takes digital items from user requirement to end product via a load of technical decision making. We explore how a typical day stacks up for a product owner. Helping […]

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Why Work With Adam, In Numbers

15 May 2018

Whether you’re a candidate looking for a new role or a client ready to make a new hire, the outcome remains the same. Work with Adam and you’ll never look back. There’s no magic formula to how we work. Top-notch candidates come to us or we source them. And with a deep understanding of a […]

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Securing BIMA a New Managing Director

14 May 2018

BIMA is Britain’s digital community. It hosts thought leadership events to bring thousands of professionals together, helping them forge invaluable connections in their industries. The organisation boasts members from across the digital industry to ignite inspiration and innovation, driving change in Britain’s digital economy and positioning leaders as the industry’s connectors and change makers. Members […]

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