I am Marketing + PR

£23000 - £25000 per annum + benefits
North West

18 May 2017

Digital marketing executive

Digital Marketing Executive | Manchester | up to £25k + Benefits

My client is an award winning people management software company based in central Manchester and they are looking for a Digital Marketing Executive to join their marketing team. The new digital marketing executive will be welcomed into a business who offer market leading salaries, regular social events, and one of Manchester’s most exciting workplaces.
The new Digital Marketing Executive will be responsible for leading on acquisition and revenue generation through multiple digital marketing channels and will work closely with the internal marketing, design and commercial teams, as well as external agencies to maximise opportunities.

If you’re our perfect candidate you will have:
*Experience in a target-driven environment, where testing, measurement and analysis is second nature to you
*Ease when multi-tasking, switching from search query reports to SEO-focused copywriting and everything in between
*Passion for blogging and outreach
*A flare for copywriting
Key responsibilities:
*Creating SEO focused copy for the website including:
oLanding pages to support marketing campaigns and paid media
oBlog posts to support the SEO and social media strategy
oProduct feature pages
*Working with the SEO agency and PPC team with keyword/content strategy and requirements
*Recruiting guest bloggers and securing outreach opportunities in-line with the SEO strategy
*Working alongside the Content and Social Manager to plan and research content themes
*Optimisation of PPC campaigns across paid search networks
*General SEO support including AB testing web pages and basic Conversion Rate Optimisation (CRO) assistance
*Producing reports for stakeholders alongside the internal team
*Copywriting support
Skills required:
*Demonstrable knowledge in B2B and technical copywriting
*Experience using web content management systems (CMS)
*Experience of conversion rate optimisation technique
*Experience using analytics tools including Google Analytics and Tag Manager
*Knowledge of SEO and PPC practices
*Experience of managing PPC campaigns across all core biddable media channels

To apply for this role please click the link below or send your CV to christine@weareadam.com

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Any questions?

Contact Christine on
0161 359 3789
or email us

Christine Bailey


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