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Cracking Tough Recruitment Challenges for Jayne Pugh
Jayne Pugh has achieved spectacular feats in her marketing career so far, and the Adam team has h...
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Helping Bhavna Mistry Build Powerhouse Marketing Teams
Bhavna Mistry has been working for Brady, a global leader in safety, identification, and complian...
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Marketing Your Employer Brand
In a recent study, 69% of job-seekers would not accept an offer with a company holding a bad repu...
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Leveraging User Generated Content
Over 15 million people watched the Stranger Things 2 premiere. How did the show get so many fans?...
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Conversational Marketing: A Beginner’s Guide
Is traditional marketing on its last legs?We blast emails to faceless entities on a list asking t...
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The Manchester Gig Economy – Manchester Freelancers Share Their Stories
Is becoming a freelancer or contractor truly a smart career move?It sounds like a sweet deal. To ...
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The Changing Face of Marketing Director Recruitment
Marketing isn’t what it used to be. Gone are the days of campaigns that rely on guesswork.Today, ...
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How to Use Paid Media to Distribute Your Content
It doesn’t make sense. Your content is well written and super-informative. You’ve published it ...
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How to Develop Your Employer Value Proposition – Part 2: From EVP to IVP
“The way your employees feel is the way your customers will feel. And if your employeesdon’t fee...
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How to Develop Your Employer Value Proposition – Part 1
What’s in it for me? It’s the question at the forefront of most candidates’ minds. Without an Emp...
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A Day in the Life of a Product Owner
Wherever you look, digital products are popping up: banks, universities, retailers, gyms; everyon...
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Celebrating the British Digital Industry: Adam at BIMA 100 – Class of 2018
The British Interactive Media Association (BIMA) is a thriving part of the UK’s digital scene, an...
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5 Ways To Identify The Right Recruiter For Your Business
When you decide to work with a recruitment agency, it’s usually with the hope that they have know...
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10 Places to Learn Tech Skills for Free
What beats a free lunch? A complimentary career boost of course, and there are plenty of on-the-h...
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Adam’s Easy Guide to Tech Jargon
Do you work alongside a team of developers?If you’ve overheard a piece of tech jargon in the offi...
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The Growth of Artificial Intelligence in Marketing
Recreating human intelligence in an artificial way has long been the dream of scientists and film...
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Diversity in Tech
A shortage of highly skilled employees is the number one challenge for UK digital tech businesses...
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The Top 10 Skills Asked for in Marketing
With the tsunami of new marketing technology that swells every day, it’s tempting to think that t...
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Manchester’s Best-Connected Share Their Networking Secrets
Your business or career can’t survive in a bubble which is why you network. But what makes for a ...
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7 Tools To Help You Be a Better Content Marketer
Content marketing is as much about the numbers as it is about the words. To help get your content...
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When Should You Hire a Data Scientist for Your Business?
As a fast-growing business, you want to make the most of every marketing opportunity available. A...
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